The winner of the nationwide IMRO’s Tune-Up Your Business Award has just been announced as Skinny Batch Deli located in Rush, Co. Dublin. Runners up in the competition are June Blake’s Garden, Blessington and Wicklow VTN.
The IMRO Tune-Up Your Business Award is designed to encourage Irish businesses to tap into the commercial benefits of providing music for their customers and employees. The overall prize is worth €4,000 for one business owner to spend exclusively on music/audio visual equipment for their premises plus invaluable advice on how to maximise the benefits of music in their business from music experts at the Listening Suite.
In today’s competitive marketplace more and more employers and business owners are making the decision to provide music for their customers and staff. Music is one of the most common tools used by businesses to create an inviting atmosphere. The Awards programme is open to those currently using music as well as businesses planning to introduce music into their premises in the near future.
The shortlist of finalists were visited by IMRO’s panel of judges, which includes figures from the music, publishing and broadcasting sectors. The judges were looking for untapped potential for music and premises owners with a desire to make music a key feature of their service offering for customers and staff.
“No matter what industry you´re in, everyone agrees that putting your customer at the heart of your business and providing good customer service is a top priority. Whether you operate a hotel, restaurant, bar, hairdressing salon or supermarket, part of this service is about providing customers with music to enhance their experience” – Victor Finn, Chief Executive, IMRO
As winners of the nationwide competition, Skinny Batch Deli will receive €4,000 worth of audio equipment. Sharyn Hayden of the company said, “Enjoying great music and delicious food are some of the great joys in life and at Skinny Batch, we love to combine the two every day! We are thrilled beyond words to receive this prize from IMRO which will go a long way towards helping us to develop a great music presence at our stores.”
As runners up in the competition June Blake’s Garden and Wicklow VTN will receive €500 worth of audio equipment each.
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